I would like to express my gratitude for this "basic" course. As promised, it delivers fundamental content. However, even for those already working in communication, mastering these concepts—and, more importantly, executing them competently—is essential. Too often, we find ourselves trying to reinvent the wheel, overlooking the most fundamental details.
At this moment, Vinícius steps in, drawing our attention back to the core of our work. By highlighting crucial aspects such as on-camera presence, appropriate formats for different media, and sharing the tools he uses to elevate the basics to a professional level, he guides us toward refining our approach.
He reveals the adjustments that must be made in our daily communication practices—small details that make a significant difference. This class felt like a professional therapy session, where I saw myself, listened to my own challenges, and realized that the difficulties I face in the digital world are shared by my colleagues.
"Shall we film a movie in Syria?" Vinícius’s proposal, over coffee in Curitiba, at the height of the war—when we barely knew each other—was startling. That trip never happened, but the partnership did. And to this day, he never ceases to amaze me.
Vinícius is restlessness personified. He will not stop until he achieves the highest technical quality and the most up-to-date approach in everything he does. And he does a lot. With rare versatility, he moves seamlessly from writing to photography, from daily journalism to filmmaking, from social media to academic research. Yet, he never settles for the comfort of conventional standards. Wherever he is, he will carve out an original path.
His competence and creativity come with something even more valuable: attentiveness, patience, and generosity toward people. Working with Vinícius is a joy because it always involves enthusiasm, meaningful conversations, humor, and warmth. And that’s how the best ideas—and the best friendships—are born.